Memento mori
Coffee by the Hedgehog – coffee that packs a punch
A commando of coffee lovers under the banner of WorldCoffee descends from a Mi-17 helicopter, armed with a single weapon: Memento Mori coffee.
Their mission isn’t just to invade your coffee machines, French presses, or moka pots—it’s also a reminder that beauty lies in the details.
Memento mori – “Remember that you will die.”
This ancient Roman phrase turns into a challenge: savor every cup to the fullest, because it just might be your last.
The coffee is roasted in small batches using beans carefully selected from specific growers. Every package is freshly roasted to preserve its full flavor and aroma. Roasting here isn’t an industrial routine—it’s alchemy and craftsmanship, where each roast profile brings out the unique character of the bean…
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Behind the brand stands David Ježek – a paratrooper and war veteran, who discovered his passion for coffee during a mission in Afghanistan. There, he realized that coffee is not just a source of energy, but also a moment of pause, focus, and story. Back then, every cup could have been his last.
After returning home, he bought a roaster and what started as a hobby became a passion. From passion came a dream, and from that dream a brand was born—one that today delivers coffee with character and philosophy.
Live fully. Drink fully.
Memento mori – coffee that packs a punch.



